Our team
Better, Faster, Higher
Samuel BUCCIACCHIO
CEO & Founder
Just after graduating from the ESCE (Superior School of International Commerce), I actively participated in the creation of a French airline where I managed the sales department for five years.
In November 2000, I decided to "spread my own wings" and on my own created the company GOODWILL "Specialist in Customized Aviation"!
Positioned at first on the professional-sport niche market, GOODWILL offered "turnkey" solutions to professional football, rugby and basketball clubs among others. It managed their travel in private aircraft.
Having quickly become the market leader with around 30 Clubs and Federations in yearly contracts, GOODWILL was able to apply the specifics of the Sports market: Responsiveness, Flexibility and Availability, to new markets.
In fact, over the last 4 years we have positioned ourselves as an outsider and have taken our rightful place in the business aviation and commercial aviation sectors ...
In 2004, partnering with my closest collaborators (Nicolas Boutin and Nicolas Vannier), I created the travel agency GOODTRAVEL as a subsidiary of GOODWILL. It enables us to offer certain of our customers a full range of customized services.
In 2006, I created the subsidiary, GOODWILL Benelux, in Luxembourg, which has given us a strong position in the northern European countries.
In 2007 the Swiss subsidiary, GOODWILL Switzerland, was founded in Geneva in order to take advantage of the growth in business aviation in this region.
